Creative Marketing Solutions: Fresh, Effective Strategies for Attracting Clients and Customers from Marcia Yudkin
  Free Newsletter Consulting Products Seminars Speaking About Us Home
  Publicity Ideas InfoMarketing Site Review/Redesign Copywriting Get Published Affiliate Program
     
Ø Publicity for Profit: 18 Case Studies of Media Coverage, yours free with a subscription to The Marketing Minute

Each Wednesday, receive a free tip on creative marketing
   Email address:

Your email address is kept private!

Ø Learn how to become a marketing consultant in 10 weeks

Ø Recommended resources

Ø Contact us

 

 
 

Increase Your Marketing Savvy With These 
Books, Reports, CDs & Courses

Home-Study Courses

Launch Your Information Empire.  Get step-by-step guidance on developing a family of products and services and a system in which they bring you regular income while you sleep.  Transform what you know into lucrative passive revenue, more easily and quickly than you might have imagined.  Eleven hours of instruction on 12 CDs, plus a manual, four of Marcia Yudkin's most popular copywriting and information packaging reports and more.  $995.00.  Complete details.  ORDER NOW.

Teleteach for Profit.  If you know anything other people don't, you can earn money teaching it by telephone. Learn the logistics, marketing methods and product development secrets that help you run a successful teleseminar program.  Eleven hours of instruction and case studies on CDs, plus audio editing software and my consulting help or moderation of your first teleclass, $795.  Learn more.  ORDER NOW.

  View your cart or check out

Web Site Marketing Makeover Course.  Dramatically increase your earning power by learning how to improve the clarity, persuasiveness and usability of web sites - your own or clients'.  The eye-opening, practical content of this course enables you to add more services to your current offerings or set out a shingle as a web site improvement specialist.  $1,297.  More info.  ORDER NOW.

Breaking Into Print.  Eager to see your byline in magazines and earn money writing?  This home-study course for beginners teaches the basics of coming up with saleable ideas, approaching editors with article proposals, writing an acceptable article and building your writing career.  Includes numerous short assignments for personal feedback.  $295.  Details.  ORDER NOW.

Breaking into Major Magazines.  An advanced home-study course on freelance writing for magazines that teaches the skills that separate those who can't earn more than $100 per article from those who earn big bucks writing for high- profile magazines.  Includes seven assignments, personal feedback.  $295.  Details.  ORDER NOW.

Shipping fees and return policy

Six Weeks to Masterful Copywriting.  Discover the art of wowing people into buying through the power of well-chosen words.  This home-study course includes assignments to practice on, with "answers" from the instructor and participants.  Get on the fast track to word wizardry!  "Highly recommended," says Nick Usborne, publisher of Excess Voice.  $497.00.  Full description.  ORDER NOW.

The Mighty Postcard Marketing Course.  Use low-cost postcards to generate leads, build a reputation, bond with customers, drum up sales from existing customers, and more.  Course includes the keys to profitability with postcards as well as many tips and success stories.  Four audio CDs plus a printed illustrated manual, along with 30 days of feedback on your strategy, copy and design, $397.00.  Details.  ORDER NOW.

Law of Attraction Marketing: The Mastermind Collection.  Attract ideal - not "just okay" clients - without chasing them.  Hear perspectives on the Law of Attraction from leading marketers Joe Vitale (featured in "The Secret"), Marty Marsh, Marcia Yudkin, Andrea Conway, Jan Stringer and Alan Hickman.  Provocative!  Six audio CDs, $147.00.  Learn more. ORDER NOW.

Become a More Productive Writer. Lick procrastination and writer's block permanently!  Get pages you like piling up by balancing discipline and inspiration, creating a writing process that's unique to you, and understanding when and how to edit yourself.  "It's excellent." - Sue Grafton.  Four audio CDs plus a printed summary of creativity tips, $147.00.  More info. ORDER NOW.

  View your cart or check out


Paperback Books

6 Steps to Free Publicity, 3rd edition.  Career Press.  Earn major media attention without hiring a PR firm!  Step-by-step instruction and inspiration on winning your fifteen-plus minutes of fame and fortune.  Newly updated with the latest publicity examples and techniques, including social media.  $15.99.  More info.  ORDER IT.

Web Site Marketing Makeover.  Top Floor Publishing. Before: Confused users leave your site. After: Satisfied users stay and do business. Learn how to turn a so-so web site into a magnificent marketing machine. Contains eight complete site makeovers as well as detailed guidelines for essential web site elements. $29.95.  More info. ORDER IT. 

Persuading on Paper.  Infinity Publishing.  The basics of writing copy - and enough original advice to instruct those with experience, too.  Learn to produce sales letters, brochures, newsletters and press releases that fill your mailbox with orders and get your phone ringing off the hook.  $19.95.  More info.  ORDER IT.  

Shipping fees and return policy

  View your cart or check out

Internet Marketing for Less than $500/Year, 2nd edition.  Maximum Press.  Don't spend a dime on Internet promotions until you read this idea-packed guide to creative, low-cost online promotional tactics!  Learn how to create an online fan club, present special offers to your customer base, construct a web site that attracts inquiries, "schmooze" online and more.  $29.95. ORDER IT.  

Smart Speaking.  Co-author, Laurie Schloff.  Plume/Penguin Books. Solutions for more than 100 common speaking problems and fears in a reader-friendly, entertaining format. Whether you'd like to be able to wow an audience, reduce your accent, get long-winded callers off the phone or stop rambling in conversation, you'll learn useful tips. $13.00.  ORDER IT.  

Freelance Writing for Magazines & Newspapers.  HarperCollins Publishers.  Classic how-to text featured by the Book of the Month Club and used in journalism classes nationwide.  Learn to get your point of view into print.  $12.00.  ORDER IT.  

Shipping fees and return policy

Special Reports - Downloadable in PDF Format

All downloadable reports carry a money-back guarantee if you are not satisfied.

Secrets of Mouthwatering Marketing Copy.  Having trouble persuading people to buy?  More dramatic, credible and enticing wordsmithing does the trick.  This report reveals hard-to-find principles from a master marketer's toolbox, including guidelines and checklists for offers, bullets and testimonials.  Then you'll be set to sell, sell, sell!  90 pages, plus two free bonus reports;  $95.00;  PDF (Adobe Acrobat Reader) format.  More info.  Excerpt.  ORDER NOW.

Profiting from Booklets & Special Reports.  Whether in print or digital form, practical information that solves an immediate problem can sell at prices way out of proportion to its size.  Find out which formats have the highest perceived value, precisely how to create an information item to be printed or downloaded and what to do to market it.  You may be sitting on content that could earn you a bundle sooner than you'd expect!  82 pages;  $95.00;  PDF (Adobe Acrobat Reader) format.  More info.  Excerpt.  ORDER NOW.

132 Ways to Make You or Your Business Newsworthy.  Say good-bye to boring product releases and say hello to a successful media blitz with these creative mind-ticklers.  Discover 132 angles that earned other businesses press or broadcast coverage and could work for you too.  Includes a sample successful press release and a directory of press release distribution services and media contact information sites.  18 pages;  $19.95;   PDF (Adobe Acrobat Reader) format.  ORDER NOW.

  View your cart or check out

73 Ways to Describe a Widget: Never Be Brain Dead Again When Having to Write Catalog Copy or Sales MaterialOverwhelmed by the task of describing 17 (or 1,777) products so they sound distinctive and tantalizing?  This how-to manual and brainstorming guide comes to the rescue, with the keys to effective product descriptions for print or online catalogs or sales pieces.  35 pages, $29.95, in PDF (Adobe Acrobat Reader) format. More info. ORDER NOW.

Shorter:  Say It in Fewer Words.  Eradicate wordiness.  Learn how to get your point across in one page or how to satisfy a strict word count for magazine or newsletter editors.  Find out how to identify and cut repetition, eliminate excess verbiage, make your point fast and convey a wealth of facts in a small space. Includes four exercises to practice shortening techniques, then compare your more concise version with mine.  My longwinded clients asked for this!  38 pages, $29.95;  PDF (Adobe Acrobat Reader) format.  More info. ORDER NOW.

Convert Your Articles to News Releases.  Got an archive of articles? Convert them into press releases for a three-pronged second round of business visibility:  a good shot at media exposure;  new readers for your content;  and increased web traffic.  Find out how to take general article 
content, relate it to a trend, package it as tips, connect it to an event or tie in to the season.  Then discuss your chosen angle in a sizzling press release. Includes four before-and-after examples of this conversion.   
31 pages in PDF (Adobe Acrobat Reader) format, $29.95. More info. ORDER NOW.

  View your cart or check out

Do-It-Yourself SEO:  16 Simple Tweaks That Increase Search Engine Traffic to Your Web Site.  Frustrated by all the hard work you've sunk into your site without receiving an adequate payoff?  You may have overlooked some steps that help ensure the whole project becomes profitable.  Follow these instructions step by step to make changes that help pull more search engine traffic to your site.  19 pages in PDF (Adobe Acrobat Reader) format, $29.95.  More info.  ORDER NOW.

10 Steps to a Lucrative Lead-Generating Letter Campaign.  Learn step by step how to rustle up customers by sending out compelling, results-getting letters. First determine your target audience and locate a list of prospects, then craft an offer, and so on through polishing, proofreading and sending it out. Includes 10 sample letters and commentary on the different strategies they exemplify, from a variety of business-to-business and business-to consumer industries. 40 pages, $39.95, in PDF (Adobe Acrobat Reader) format.  More info.  ORDER NOW.

Inspired! How to Be More Original, Insightful and Productive in Your Work.  Strategies for heightened creativity, based on years of interviewing, testing and research.  Learn how to tune into your intuition, set up your environment to facilitate insights, change your routines for improved productivity, put more pizzazz into your communication, engineer stress out of your life, and much more.  183 pages;  $39.95;  PDF (Adobe Acrobat Reader) format.  More info.  ORDER NOW.

  View your cart or check out

Marcia's Makeovers:  24 Press Releases Transformed from So-So to Sizzling.  Learn how to do your own press release makeovers with this collection of two dozen before-and-after samples and commentary.  Discover how to distill your message so that it captures attention right away in a media gatekeeper's inbox.  See how to bolster credibility and eliminate things that annoy editors and producers.  93 pages;  $69.95; PDF (Adobe Acrobat Reader) format.  More info.  ORDER NOW.

101 Ways to Turn Content into Money.  Completely updated in October 2008! If you have expertise or written or recorded material, learn how you can reformat, reshape and resell your intellectual property many times over.  Creative delivery ideas include slicing and dicing your content into pieces, consulting on your expertise for Hollywood, signing up subscribers for it, selling condensed or translated versions, setting it up behind a password on the web and much more - more than 100 ways, with examples and how-to resources.  90 idea-packed pages;  $95.00;   PDF (Adobe Acrobat Reader) format.  More info.  ORDER NOW.

Sample Marketing Plan for a Non-fiction Book.  If you're releasing a new non-fiction book or need ideas on how to revive the fortunes of one that's been out for a while, use this one-year, month-by-month marketing plan as a model.  Discover creative ways to reach potential buyers as well as a feasible timetable for generating sustained attention for a book.  Tame all those "Should I?'s" into "To-do's"!  24 pages;  $95.00;  PDF (Adobe Acrobat Reader) format.   ORDER NOW.

So You Want to Write a Book.  A book by you from a major publisher is a hard-to-beat credibility booster, and a self-published volume can create lucrative extra income.  Learn your publishing options, whether you need an agent and how to get one, how and why to write a book proposal and more. Adaptation of a seminar presented to more than 100 audiences throughout New England. 72 pages;  includes sample successful proposal;  $39.95;  PDF (Adobe Acrobat Reader) format.  ORDER NOW.

  View your cart or check out


 

 
   
Publicity Ideas from Marcia Yudkin
Site Review/Redesign by Marcia Yudkin
Copywriting Techniques from Marcia Yudkin
Marketing Moves from Marcia Yudkin
 
  © 1999 - Creative Ways - Marcia Yudkin.  Privacy policy:  We never share your e-mail information.  Period.