Creative Marketing Solutions: Fresh, Effective Strategies for Attracting Clients and Customers from Marcia Yudkin
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Electrify Your Next Meeting or Conference With Speaker/Seminar Leader Marcia Yudkin 

"There were some great 'Ahaa's' flowing through the room as people began to see area for improvements in their own promotional style more clearly. I thoroughly enjoyed Marcia's style of engaging and allowing the audience to understand her points concretely by holding up their own material to the light of the very effective methods she was teaching." - Sharon Farinacci, Catalyst Consulting & Coaching, Mansfield, MA

"Thank you for the concrete, practical tips you offered in your presentation to NEWBO's Learning Connection. Those tips were so plentiful and fun to listen to that one of the participants referred to you as the 'Energizer Marketing Bunny.'" - Beth Tracy Gamble, New England Women Business Owners' Learning Connection seminars


Highlights from a speech on Marketing for Introverts by Marcia Yudkin at the AWAI 2016 FastTrack to Copywriting Success Bootcamp. sponsored by American Writers and Artists, Inc. and used with permission.

Speaking and seminar clients include:

Office Depot
Bankers Online
American Bankers Association Marketing Network
Association of American Publishers 
Association of Audio Publishers
Canadian Public Relations Society 
International Coach Federation
Rhode Island Builders Association
Beacon Architectural Associates 
Chubb Specialty Insurance
International Association of Business Communicators 
Center for Women & Enterprise 
The How Design Conference 
Beth Israel Hospital 
Brigham & Women's Hospital 
Society of Professional Consultants 
Norwest Mortgage 
Deltek
National Association of Women Business Owners 
Independent Publishers of New England
American Writers and Artists, Inc.
More than 60 writers' conferences nationwide 

What's a Marcia Yudkin presentation like?

Expect an interactive, high-content, practical session completely customized for your group. Topics usually center on creative publicity and marketing strategies or achieving success as a writer, always with a "can-do" spirit. Audiences return home motivated to implement ideas Marcia has shared for greater profits.

Formats range from a 45-minute keynote address to a half-day or full-day seminar.  Fees are normally $6,000 plus travel expenses for a keynote address, $8,000 for a half-day seminar and $10,000 for a full-day seminar.

Popular titles have included:

  • Marketing for Introverts

  • Getting Your 15+ Minutes of Fame 

  • Creative Marketing Tactics for [Your Industry] 

  • Pitfalls and Promises of Business Names

  • Focusing on High-Value Clients

  • Successfully Raising Prices or Fees

  • Creativity on Call: Become a More Productive Writer 

  • Practical B2B Copywriting

And tell me again about Marcia Yudkin...?

Since her first appearance in print in the Sunday New York Times in 1981, Marcia Yudkin has built a global reputation as an author, publicity and marketing consultant, speaker and writing coach.

Marcia's 16 books include 6 Steps to Free Publicity, Persuading People to Buy, Meatier Marketing Copy and Web Site Marketing Makeover. Her articles have appeared in hundreds of magazines, including the New York Times Magazine, TWA Ambassador, USAir Magazine and Business 2.0. She has been featured in Success Magazine, Entrepreneur, Home Office Computing, Working Woman, Women in Business, dozens of newspapers throughout the world and four times in the Sunday Boston Globe.

Speaker/Author/Consultant Marcia Yudkin

Her Marketing Minute segment aired for more than a year on WABU TV, she served as a commentator for WBUR radio and her Marketing Matters column was syndicated by Paradigm, The Syndicating Agency, for nearly three years.

Her education and work experience includes a Ph.D. in the humanities and teaching writing at Boston University, Babson College, the New England School of Law and Holyoke Community College.

More accolades

"Thanks, Marcia, for the information you shared two years ago when you spoke to a breakfast meeting I attended. Within hours, I wrote a press release that ended up in two newspapers. Following your advice, I also created a press kit that got compliments and coverage from the Today Show, Young Entrepreneur magazine, and Harpo Productions (Oprah) for K-K Gregory, the inventor of Wristies." - Sue Gregory, President, Wristies, Inc., Bedford, MA

"You could feel the creativity flowing! What an eye opener! As a result of your workshop for the OD Learning Group, I am able to focus the dialogue with my clients with language that is simple and meaningful, not full of the jargon so common in our field." - Marilyn Champagne, Organizational Consultant, Kennebunkport, ME

"Marcia Yudkin's Marketing Minute is like a vitamin that gives you the extra energy and hope you need to take new steps to grow yourself and your business. Her tips on the air have encouraged me as an entrepreneur to go forward with some new promotional steps. Self-employed people and anyone else anywhere who wants to get ahead can benefit from her ideas and examples." - Jeanine Graf, host of The Job Show, WABU TV

"I saw Marcia speak at a New England Booksellers Association seminar on the Internet. The points she made about marketing online were succinct and practical. I invited her to speak to the Southern Maine Internet Users Group and am still hearing from members who thought it was one of our best meetings ever." - Madelyn Sykora, Manager, Bookland, Biddeford, ME

"Your workshop for the Institute of Management Consultants was a big hit. Those in attendance appreciated your insights, stories, suggestions and presentation style. They felt they were able to take away a number of actionable items that they can use in their businesses. This is one of the main reasons they came to the event, so, mission accomplished!" - Stephen C. Paulson, Institute of Management Consultants/New England Program Chair

How do I get in touch?

Marcia Yudkin, Ph.D., President
Creative Ways
P.O. Box 305
Goshen, MA 01032
Phone: 1-413-563-4134
E-mail: marcia@yudkin.com


 

 
   
Inspired! by Marcia Yudkin
Publicity Ideas from Marcia Yudkin
Copywriting Techniques from Marcia Yudkin
Web Site Makeovers from Marcia Yudkin
 
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