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Jump on the Bandwagon, Profitably, with a Marketing Plan for a Paid Member Web Site
According to the Online Publishers Association, U.S. consumers spent $748 million on online content during the first half of 2003, a 23 percent increase over the same period in 2002. While much of that spending was for one-shot purchases, a hefty portion involved payments for paid member sites, also known as subscription web sites. When online publishers launch a subscriber site for a reachable audience willing and able to pay for content and the publishers have the discipline to carry out a systematic plan, they prosper.
But why stumble through the process of marketing such a site when, at an incredibly low cost, you can have the benefit of a professional blueprint for making your member site a success?
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Enjoy Consistent Profits - Smooth Out Your Cash Flow!
"Marcia Yudkin's marketing plans for subscription web sites provide
a clear, concise, and readable roadmap to success,
along with dozens of resources that you'll find useful for years to come. She's done the research for you and structured her findings as a month-by-month plan, so that you can easily enjoy the consistent profits that only subscription based web sites can provide." - Roger C. Parker, Author, The Streetwise Guide to Relationship Marketing on the
Internet
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My marketing plans tell you in gratifying, easy-to-understand detail what to do, when to do it, how to do it and (in most cases) why you should do it that way. Whether you are starting from scratch to build a member site and wondering how to get it off the ground, or with great hopes and trepidation attempting to convert a free site into a paid one, you'll discover reliable guidance that leads you richly to your goal.
Best of all, the cost of the plan is less than half of a single hour's consulting fee from an expert like me - just $95.00.
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Do You Prefer
to Create a Plan Perfect for Your Situation?
Naturally, a "canned" plan, however brilliant, cannot completely capitalize on your site's particular opportunities for appealing to your target market.
In four clear, progressive
steps, assemble a smart,
strategic, just-for-you
marketing plan. Marketing plan
course.
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Each
sample marketing plan for membership
sites includes:
- Advice on the crucial separation of content into paid and publicly available, with specific steps to take to ensure that no one gets your subscriber-only content through a "side door"
- A content-creation system that almost automatically generates a new product available for sale every month
- Two sometimes-forgotten features your site must have to convert visitors to subscribers
- Almost a dozen varieties of valuable content to consider
- Specific recommendations for using targeted offline advertising methods
- Instructions for coming up with keywords that will get you search engine traffic
- Tactics to fit any budget, from the most minimal to the most lavish
- Model sites for designing your online store and for describing your member offerings in the way that boosts sales
- Kinds of products to sell that you might not have thought of
- Three varieties of strategic partnerships to pursue, step by step
- The best means for getting more traffic to your site, pronto
- Suggestions for effective use of direct mail and advertisements
- Two sample press releases for you to adapt, one for announcing your member web site and the other for announcing newsworthy content
- Fifteen additional suggestions for publicity angles
- An easy way to find hundreds and perhaps even thousands of sites that want content that will lure people to your membership site
- All the above tactics arranged month by month in the sequence that makes the most sense
- Online resources for five key aspects of carrying out your promotional strategies
- A format that enables you to keep track of what you've done and what remains for you to do
Get your plan for less than one hour's consulting fee.
Available as an instant download in PDF format, this marketing plan for subscription Web sites comes to you for much less than what you'd pay for one hour with a marketing consultant. Each plan is 29 pages. You pay just $95.00 for something that expertly guides your marketing for one full year.
Whether you're launching a new paid subscription site or converting a free site to a paid one, there's a marketing plan to suit your project. It carries a one-year, unconditional money-back guarantee, so if you order and then come to the conclusion that it won't work for your site, simply request and receive a cheerful refund.
Each plan costs just $95.00 and includes the right to share the plan within your organization, so order the version that's right for you!
There's also a sample marketing plan
created for authors and publishers
available at the same price.
Marketing Plan #1:
For a New Subscription Web Site
ORDER NOW!
Marketing Plan #2:
For Converting a Subscription Web Site from Free to Fee
ORDER NOW!
Marketing Plan #3:
Sample Book Marketing Plan for Authors
or Publishers
ORDER NOW!
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